“A vision without a strategy remains an illusion” – Lee Bolman
At Kinsale SEO we can help you align your goals with a strategy to reach them.
That’s why we like to start every project off with a clear understanding of your goals and expectations. This allows us to do a deep dive in your market and understand how we can create the practical roadmap that will help you reach your digital marketing goals.
Our Professional SEO Consulting Services Include:
- Detailed & Actionable SEO Audits
Our SEO audits are one of a kind and come with over 15 years of experience. At Kinsale SEO we believe in building websites on the strongest foundation from a user experience and Google ranking signal perspective.
Since Google uses so many different ranking signals we prefer to identify them, fix them, and build your website on a very strong foundation. We will take a look under the hood to understand your website inside and out. Many times our custom SEO audits discover problems that the site owner didn’t know existed that hinders the ability for the website to rank well in Google’s search results.
Our proprietary 200 point SEO audit will analyze all ranking factors to help craft a strategy that will get you the results you’re looking for.
- Keyword Research
Keyword research is one of the most important parts of an effective SEO campaign. Our keyword research allows us to identify which keywords your potential clients are typing into Google and help craft a strategy around this data. We will group important keywords into buckets and analyze the intent of the search queries. Then we will have the data we need to determine how to best structure your website.
- Keyword Mapping
After we have researched and agreed on the most important keywords for you we will move to a mapping phase where we identify which pages should be optimized for what search intent. During this phase we also take into consideration our findings from the audit so that we can structure your website in the most effective way.
- Competitor Market Analysis
SEO can be very bespoke and slightly different strategies and tactics work better in different markets. That’s why we will also analyze what’s working for the successful businesses and take that data into consideration when crafting your SEO strategy.
- Link Building Analysis
One of the major ways Google tries to understand which companies deserve to rank where come from strong backlinks (Yes even in 2021). We’re good at building links and we know that in competitive markets this is the difference maker that will move the needle more for you over your competitors.
During this phase we typically analyze good backlink opportunities and strategies that you can use to help grow your website.