Having a mobile-friendly website is essential for businesses in today’s world. With the increasing number of people using smartphones and tablets to access the internet, it is crucial that your website is optimized for these devices.
There are several reasons why your business needs a mobile-friendly website.
Firstly, it ensures that your website is easily accessible to a wider audience. With more and more people using mobile devices to browse the internet, having a mobile-friendly website means that these users can easily access and interact with your website. This can help to increase traffic to your website and ultimately drive more sales and revenue for your business.
Secondly, a mobile-friendly website can improve the user experience for your customers. A website that is not optimized for mobile devices can be difficult to navigate and use on a small screen. This can lead to frustration for users and may even discourage them from using your website. In contrast, a mobile-friendly website is designed to be easy to use and navigate on a small screen, providing a smooth and enjoyable experience for users
Thirdly, having a mobile-friendly website can improve your search engine rankings. Google now uses mobile-friendliness as a ranking factor in its search algorithms. This means that if your website is not mobile-friendly, it is likely to rank lower in search results compared to a website that is optimized for mobile devices. By having a mobile-friendly website, you can improve your search engine rankings and make it easier for potential customers to find your business online.
Do more people search on their mobile phones or on their computer?
It is difficult to say for certain whether more people search online from their computers or their phones, as it can vary depending on several factors such as location, age, and personal preferences. However, in recent years there has been a shift towards more people using their smartphones to access the internet, including to search online.
According to data from the Pew Research Center, the percentage of adults in the United States who use their smartphones for internet activities has increased from 35% in 2011 to 77% in 2019. This suggests that more and more people are using their smartphones to search online, although it is still likely that a significant number of people use their computers for this purpose as well.
In addition, data from Google indicates that the number of searches performed on mobile devices has surpassed the number of searches performed on desktop computers. This trend is likely to continue as more and more people use their smartphones and tablets to access the internet.
In conclusion, while it is difficult to determine exactly how many people search online from their computers or their phones, it is likely that an increasing number of people are using their mobile devices to search the internet.
We think it almost goes without saying that its absolutely necessary to have a mobile-first and mobile-friendly website for your company. If not you’re missing out on people contacting you and the ability to rank higher in Google search results where your customers are already looking.